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Louis Vuitton Has Entered the (Gaming) Chat

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louis vuitton


Courtesy of Louis Vuitton

The seemingly disparate worlds of gaming and fashion are colliding, giving its rabid fans something more addicting than Candy Crush or scouring the internet for vintage Jean Paul Gaultier combined. Louis Vuitton launched an interactive gaming app today that is now available to download. “Louis the Game” pays homage to Louis Vuitton’s founder, who was born today on August 4th, 1821 in Anchay in the French Jura, on his 200th birthday.

“Louis the Game” is a nod to the celebration. Following the atelier’s mascot Vivienne—whose shape takes after the LV’s iconic monogram symbols—you lead the character through a digital world to reach a birthday destination. The aim is to collect as many candles as you can while finding hidden keys that allow you to gain access to new levels. A global leaderboard lets you compete with your friends worldwide, and you can change skins to match your favorite Louis Vuitton bag, with prints pulled from the seaside Escale capsule and the limited-edition print from Louis Vuitton’s cruise 2021 Game On Coeur collection. Integrating the latest blockchain technology, the game also includes 30 NFTs (Non-Fungible Tokens), 10 of which were created by digital artist Beeple.

louis vuitton

Courtesy of Louis Vuitton

As you walk, climb, float, and double jump through the LV world with Vivienne, you’re also receiving a lesson in Fashion 101. Each of the 200 candles unlocks a postcard that details an anecdote or trivia point about Louis Vuitton, ranging from its brand history to special collaborations to runway highlights.

Louis Vuitton’s connection to the futuristic world of gaming is not new. Creative director Nicholas Ghesquiere is a known fan of the digital aesthetic, with a penchant for space-inspired collections and a 2016 campaign starring Lightning, a heroine from the Final Fantasy franchise. Creating an actual video game is a natural extension for Louis
Vuitton, bridging its steep heritage with modern-day pursuits.

Ready, player one: You can download the app for iOS and Android now.

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Fashion

Jennifer Lopez Joined Ben Affleck In L.A. With Kids For Thanksgiving

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Jennifer Lopez Joined Ben Affleck In L.A. With Kids For Thanksgiving


On Wednesday night, Jennifer Lopez arrived in Los Angeles with her 13-year-old twins Max and Emme. The family was likely there to join Lopez’s boyfriend, Ben Affleck, for the Thanksgiving holiday. Lopez recently returned from the much colder climate of British Columbia, Canada, where she was filming her latest project, The Mother.

J. Lo touched down in her private jet wearing a teddy fur coat from Coach’s Autumn/Winter 2019 collection, and a pair of Ugg boots. Classic airplane outfit, celebrity style. Lopez and Affleck originally dated in 2002 and broke up in 2004. Their romance was rekindled earlier this year, soon after Lopez ended her relationship with baseball player Alex Rodriguez. The new couple went official in July, while celebrating Lopez’s 52nd birthday abroad.

Affleck’s most recent relationship with Ana de Armas ended in January after about a year together. He had divorced ex-wife Jennifer Garner in 2015 after being married for almost a decade. Garner and Affleck had three daughters, Violet, Seraphina, and Sam.

Before traveling back to the U.S., Lopez posted a story to Instagram Reels about how grateful she was to be headed home.

“Hey everybody, it’s my last day here shooting on The Mother out in Smithers in the snow, it’s been beautiful, but tonight I’m on my way home,” she said, as she walked through the wild landscape in a black coat and beanie.

“I’m so excited for Thanksgiving! I hope everybody has an amazing weekend with their families and their loved ones, there’s so much to be grateful for this year. I’m on my way!”

This is the first major holiday of the year since Lopez and Affleck reunited, so it’s likely to be a big one for both families.

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Everlane’s Black Friday Sale is Packed With Winter Essentials

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This is not a drill: Everlane just kicked off its Black Friday sale. Now through Monday, November 29, the direct-to-consumer brand is offering 20 to 40% off its cozy sweaters, minimalist activewear, and popular jeans. If you’re not super familiar with Everlane, let me spell it out for you: this is a big deal.

The e-tailer might be known for making sustainable, ethically made clothes and accessories at a fair, affordable price, but Everlane rarely has sales beyond its Choose What You Pay section. So, if you want to stock up on cute basics for less, now’s your time to shop.

And, in true Everlane fashion, the brand is taking this opportunity to give back. Everlane is partnering with Rodale Institute and help U.S. farmers transition their farmland to regenerative organic—and donating $15 per order to the cause. A great sale that gives back? I’m sold.

But, hurry! These deals are going to sell out fast, so you won’t want to waste any time filling your e-cart.

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1

The Cloud Turtleneck

$150 $105 (30% off)

Sweater weather is officially here, so why not pick up a few fresh layers? This turtleneck is the S’s: snuggly, stylish, and on sale. 

2

The Authentic Stretch High-Rise Skinny Jeans

everlane

$78 $58 (25% off)

Looking for a great pair of jeans, minus the markup? Everlane’s classic skinny style is not only super stretchy, but it’ll look good with everything from chunky sweaters to silky blouses.

3

The ReNew Teddy Slippers

everlane

$65 $39 (40% off)

Why limit the shearling trend to the upper half of your body? These plush slippers will give even your most worn-in sweats a stylish edge.

4

The Chunky Cardigan

everlane

$110 $77 (30% off)

Sure, this may not be the cardigan Taylor Swift was talking about. But, with an exaggerated collar and ribbed finish, this style would definitely score top marks from the singer herself. 

5

The Canvas Utility Boots

everlane

$115 $59 (40% off)

Brave the cold weather in style with Everlane’s chic boots. The canvas uppers and thick sole make these an ideal, all-weather option.

6

The Lofty-Knit Henley

everlane

$150 $105 (30% off)

Made with a nubby blend of merino wool, alpaca, and recycled nylon, this henley is perfect for a cozy night in, yet stylish enough to wear in public.

7

The Perform Bike Shorts

everlane

$45 $22 (51% off)

No, you can never have too many stretchy pants. Everlane’s bike shorts ooze major Lady Di vibes — for under $25, no less.

8

The ReLeather Court Sneakers

everlane

$110 $66 (40% off)

Made with recycled leather, these refresh sneakers will serve up major curb appeal — and Mother Nature’s seal of approval. 

9

The Field Dress

everlane

$100 $60 (40% off)

Found: a fun, flouncy frock you can wear year-round. For a wintry take, pair with opaque tights and your favorite chunky boots.

10

The Cozy-Stretch Wide-Leg Sweatpants

everlane

$150 $75 (50% off)

With a straight-legged silhouette and wool material, it’s safe to say these are the chicest sweatpants we’ve ever seen. To sweeten an already enticing offer, this pair is half off.

11

The Organic Cotton Flannel Popover

$80 $56 (30% off)

Everlane reimagined the traditional flannel with a cropped silhouette, voluminous sleeves, and a slew of minimalist colors.

12

The Studio Bag

everlane

$275 $192 (30% off)

Large enough to fit all your essentials, but not too big that it’ll weigh you down, Everlane’s Studio Bag is the perfect everyday purse.

13

The ReNew Long Liner

everlane

$158 $118 (25% off)

House Stark was right: winter really is coming. Made with recycled materials, this liner is a great layering piece that’s considerably chicer than the yesteryear’s Michelin Man-worthy parkas.

14

The Felted Merino Beanie

everlane

$50 $30 (40% off)

All set on clothes? Pick up this cheery beanie, which is 40% off its original price.

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29 Winter Fragrances That Exude Main Character Energy

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29 Winter Fragrances That Exude Main Character Energy



29 Winter Fragrances That Exude Main Character Energy

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