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The Download: metaverse fashion, and looser covid rules in China

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Fashion creator Jenni Svoboda is designing a beanie with a melted cupcake top, sprinkles, and doughnuts for ears. But this outlandish accessory isn’t destined for the physical world—Svoboda is designing for the metaverse. She’s working in a burgeoning, if bizarre, new niche: fashion stylists who create or curate outfits for people in virtual spaces.

Metaverse stylists are increasingly sought-after as frequent users seek help dressing their avatars—often in experimental, wildly creative looks that defy personal expectations, societal standards, and sometimes even physics. 

Stylists like Svoboda are among those shaping the metaverse fashion industry, which is already generating hundreds of millions of dollars. But while, to the casual observer, it can seem outlandish and even obscene to spend so much money on virtual clothes, there are deeper, more personal, reasons why people are hiring professionals to curate their virtual outfits. Read the full story.

—Tanya Basu

Making sense of the changes to China’s zero-covid policy

On December 1, 2019, the first known covid-19 patient started showing symptoms in Wuhan. Three years later, China is the last country in the world holding on to strict pandemic control restrictions. However, after days of intense protests that shocked the world, it looks as if things could finally change.

Beijing has just announced wide-ranging relaxations of its zero covid policy, including allowing people to quarantine at home instead of in special facilities for the first time.

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