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The Return of the Repressed Is Coming For Fashion

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early aughts trend revival


Dua: Instagram; Juicy: Getty Images; Courtesy of the brands.

style points

Style Points is a weekly column about how fashion intersects with the wider world.

It might have been the return of low-rise jeans that broke people. Every other aughts craze, from UGGs to Juicy Couture sweatsuits, had had its high-fashion moment by that point— the former collaborating with “It” names like Telfar and Molly Goddard, and the latter getting a renaissance on the Vetements couture runway and a collab with Parade. TikTokers are even digging into the rich oeuvre of Ed Hardy. And this season, the bleeding-edge-cool Parisian brand Koché linked up with Von Dutch on trucker hats, bowling bags, and T-shirts. (Designer Christelle Kocher said she was inspired by the style of Britney, Justin, and Paris, no last names needed.)

early aughts trend revival

A look from Koché x Von Dutch.

Courtesy of the designer.

But pelvis-skimming denim was a harder sell. One person on Twitter said she was responding to their revival “like a vampire responds to a tanning bed.” A viral three-part TikTok series, by Carly Aquilino, shows an anguished woman lamenting, with an operatic level of vocal fry, “the comically large belts” and “the layering” that constituted Y2K style, as images of low rider-clad Gwen Stefani and Christina Aguilera flash behind her. The era’s bizarre looks are less an uncanny valley than a chasm we dread falling back into.

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And yet, there’s not much that can be done to fight it. With Gen Z embracing trucker hats for the first time and Gen X’ers like Kim Kardashian returning to the fold of the velour sweatsuit for her SKIMS line, everything uncool is cool again. It’s hard to imagine a 2000’s trend that hasn’t dazzled us like a crystal-bedecked Razr. (For what it’s worth, those are back, too.) While no one is compelled to wear anything they don’t want to simply because it’s newly deemed on-trend again, thinking we can stem the tide of these revivals shows a misunderstanding of how fashion works. This is what always happens: every era brings once-reviled items we’d forsworn to our metaphorical donation pile back to the surface. Freud would have a field day.

emily ratajkowski lowrise pants

Emily Ratajkowski tries out low-rise pants.

Robert Kamau/Getty Images

Even ’10’s style seems to be showing an uptick in relevance, challenging the old saw that it takes 20 years for something to be considered “vintage.” There was the revival of the hit Isabel Marant wedge sneaker in June and the interest in O.G. Gossip Girl style stirred up by the show’s reboot. (Balloon-hemline silk dresses and round-toed Mary Jane heels might be the next castoffs to pop up.)

Courtesy of the brand.

UGG X TELFAR Fleece Mini – Heather Grey

For those who are encountering these trends for the first time as adults, their novelty seems like the primary appeal: when Addison Rae wears a trucker hat, she’s not likely to be aware of the item’s Kitson-era history. But for those looking at it from a more distant vantage, part of the concern might be wrapped up in the less-than-enlightened body standards of the time (low-rise jeans were often accompanied by the expectation of Britney abs) or the inherent classism of some of the trends (like trucker hats, worn by celebrities and fashion people as a kind of working-class cosplay) or even their association with the kind of predatory paparazzi culture that has recently led us to re-evaluate pop figures from Britney Spears to Paris Hilton to Jessica Simpson. Our associations aren’t just with the clothes themselves, but the context that clings to them.

irina shayk lowrise jeans

Irina Shayk is also firmly aboard the low-rise train.

Raymond Hall/Getty Images

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Isabel Marant Balskee Wedge High Top Sneaker (Women)

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nordstrom.com

$770.00

The time many people had to devote to indulging their nostalgia and re-evaluating what they used to love during the pandemic explains the everything-old-is-new-again quality of recent fashion, where, just as it does in Hollywood, a time-tested reboot so often wins out over something brand-new.

But it’s not just nostalgia that’s driving this phenomenon. It’s our unresolved relationship to the whole epoch. When something pops back up on the horizon like this, it’s often a sign that we didn’t deal with it properly on the first go-round, and that’s why these trends aren’t simply random recurrences. It’s no coincidence that they’re floating back up at a time when we are re-evaluating so much about this time period. The Depression-era styles of the ’30’s found a surprising new resonance in the recession-stricken ’70’s, and when old, regressive views of femininity took hold in the Backlash ’80’s, they brought with them a host of ’50’s revivals that recalled another repressed time. Now, as we look back at an era that saw the dawn of reality TV and social media as we know it, we’re questioning how that era shaped and perhaps harmed us. And now that the past is all easily accessible, a Netflix stream or a Google search or an Instagram rabbit hole away, it’s never really past.

telfar ugg collaboration

Designer Telfar Clemens in an image from his UGG collaboration campaign.

Courtesy of the brand.

To make our peace with, and perhaps even enjoy wearing, these clothes again, we need to grapple with what they once meant, and what they mean to us now. As designer and LVMH Prize finalist Conner Ives told me earlier this year, the Y2K notes he strikes in his work are accompanied by a new, less restrictive approach to fashion, “the shedding of the whole idea of what we can and can’t do.” Perhaps we can all find a way to make like a TikToker and embrace them like it’s the first time.

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Jennifer Lopez Joined Ben Affleck In L.A. With Kids For Thanksgiving

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Jennifer Lopez Joined Ben Affleck In L.A. With Kids For Thanksgiving


On Wednesday night, Jennifer Lopez arrived in Los Angeles with her 13-year-old twins Max and Emme. The family was likely there to join Lopez’s boyfriend, Ben Affleck, for the Thanksgiving holiday. Lopez recently returned from the much colder climate of British Columbia, Canada, where she was filming her latest project, The Mother.

J. Lo touched down in her private jet wearing a teddy fur coat from Coach’s Autumn/Winter 2019 collection, and a pair of Ugg boots. Classic airplane outfit, celebrity style. Lopez and Affleck originally dated in 2002 and broke up in 2004. Their romance was rekindled earlier this year, soon after Lopez ended her relationship with baseball player Alex Rodriguez. The new couple went official in July, while celebrating Lopez’s 52nd birthday abroad.

Affleck’s most recent relationship with Ana de Armas ended in January after about a year together. He had divorced ex-wife Jennifer Garner in 2015 after being married for almost a decade. Garner and Affleck had three daughters, Violet, Seraphina, and Sam.

Before traveling back to the U.S., Lopez posted a story to Instagram Reels about how grateful she was to be headed home.

“Hey everybody, it’s my last day here shooting on The Mother out in Smithers in the snow, it’s been beautiful, but tonight I’m on my way home,” she said, as she walked through the wild landscape in a black coat and beanie.

“I’m so excited for Thanksgiving! I hope everybody has an amazing weekend with their families and their loved ones, there’s so much to be grateful for this year. I’m on my way!”

This is the first major holiday of the year since Lopez and Affleck reunited, so it’s likely to be a big one for both families.

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Everlane’s Black Friday Sale is Packed With Winter Essentials

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everlane


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This is not a drill: Everlane just kicked off its Black Friday sale. Now through Monday, November 29, the direct-to-consumer brand is offering 20 to 40% off its cozy sweaters, minimalist activewear, and popular jeans. If you’re not super familiar with Everlane, let me spell it out for you: this is a big deal.

The e-tailer might be known for making sustainable, ethically made clothes and accessories at a fair, affordable price, but Everlane rarely has sales beyond its Choose What You Pay section. So, if you want to stock up on cute basics for less, now’s your time to shop.

And, in true Everlane fashion, the brand is taking this opportunity to give back. Everlane is partnering with Rodale Institute and help U.S. farmers transition their farmland to regenerative organic—and donating $15 per order to the cause. A great sale that gives back? I’m sold.

But, hurry! These deals are going to sell out fast, so you won’t want to waste any time filling your e-cart.

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1

The Cloud Turtleneck

$150 $105 (30% off)

Sweater weather is officially here, so why not pick up a few fresh layers? This turtleneck is the S’s: snuggly, stylish, and on sale. 

2

The Authentic Stretch High-Rise Skinny Jeans

everlane

$78 $58 (25% off)

Looking for a great pair of jeans, minus the markup? Everlane’s classic skinny style is not only super stretchy, but it’ll look good with everything from chunky sweaters to silky blouses.

3

The ReNew Teddy Slippers

everlane

$65 $39 (40% off)

Why limit the shearling trend to the upper half of your body? These plush slippers will give even your most worn-in sweats a stylish edge.

4

The Chunky Cardigan

everlane

$110 $77 (30% off)

Sure, this may not be the cardigan Taylor Swift was talking about. But, with an exaggerated collar and ribbed finish, this style would definitely score top marks from the singer herself. 

5

The Canvas Utility Boots

everlane

$115 $59 (40% off)

Brave the cold weather in style with Everlane’s chic boots. The canvas uppers and thick sole make these an ideal, all-weather option.

6

The Lofty-Knit Henley

everlane

$150 $105 (30% off)

Made with a nubby blend of merino wool, alpaca, and recycled nylon, this henley is perfect for a cozy night in, yet stylish enough to wear in public.

7

The Perform Bike Shorts

everlane

$45 $22 (51% off)

No, you can never have too many stretchy pants. Everlane’s bike shorts ooze major Lady Di vibes — for under $25, no less.

8

The ReLeather Court Sneakers

everlane

$110 $66 (40% off)

Made with recycled leather, these refresh sneakers will serve up major curb appeal — and Mother Nature’s seal of approval. 

9

The Field Dress

everlane

$100 $60 (40% off)

Found: a fun, flouncy frock you can wear year-round. For a wintry take, pair with opaque tights and your favorite chunky boots.

10

The Cozy-Stretch Wide-Leg Sweatpants

everlane

$150 $75 (50% off)

With a straight-legged silhouette and wool material, it’s safe to say these are the chicest sweatpants we’ve ever seen. To sweeten an already enticing offer, this pair is half off.

11

The Organic Cotton Flannel Popover

$80 $56 (30% off)

Everlane reimagined the traditional flannel with a cropped silhouette, voluminous sleeves, and a slew of minimalist colors.

12

The Studio Bag

everlane

$275 $192 (30% off)

Large enough to fit all your essentials, but not too big that it’ll weigh you down, Everlane’s Studio Bag is the perfect everyday purse.

13

The ReNew Long Liner

everlane

$158 $118 (25% off)

House Stark was right: winter really is coming. Made with recycled materials, this liner is a great layering piece that’s considerably chicer than the yesteryear’s Michelin Man-worthy parkas.

14

The Felted Merino Beanie

everlane

$50 $30 (40% off)

All set on clothes? Pick up this cheery beanie, which is 40% off its original price.

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29 Winter Fragrances That Exude Main Character Energy

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29 Winter Fragrances That Exude Main Character Energy



29 Winter Fragrances That Exude Main Character Energy

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