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Why Buying a Rolex Now Is a Sound Investment for the Future

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Why Buying a Rolex Now Is a Sound Investment for the Future


This article was produced in partnership with Thomas Herd

In the times of a global pandemic, knowing where to put your money has become an even more valuable commodity. Not everyone can afford a price of a Bitcoin, but a Rolex watch can pose as a more viable investment. Rolex is unarguably the world’s most famous luxury watch brand. No matter if you’re in Russia, France, or the U.S., people—even those who don’t know watches well—know Rolex.

Its history stretches far back to the end of the 19th century and, over the years, it’s undergone huge changes, come up with revolutionary innovations, and had a huge impact on the luxury watch industry.

Rolex is among the oldest, most prestigious watch brands in the world, never compromising on quality. Its watches have become a symbol of success, prestige, and reliability. It’s no secret Rolex watches are expensive. While everything is relative, the price of its products naturally reflect the craftsmanship. But what’s particularly interesting is that Rolex watches can actually be investments.

In fact, the value of some Rolex watches have significantly increased. If you buy the right watch, you can wear it and enjoy it, and sell it for the same price you bought it for.

By investing in a luxury watch, Watch Trading Co. has allowed clients to tap into an asset that will bring a good yield in the future. Like any economic system, the watch market is dictated by the principle of supply and demand. Rolex can’t make specific watches fast enough and, as a result, customers are put on a waiting list. As you can imagine, most people don’t like to wait, so they come to someone and pay a premium, which in turn increases the value of that watch.

When a Rolex watch is in short supply, buyers and investors are willing to pay a higher price. Often considered the most desirable pieces by collectors, rare and hard to find Rolexes often attract the highest bids, which is what makes them such good investments.

The Rolex brand is quite simply the most recognized name in watchmaking history and its popularity has continued to grow. Much of its appeal lies in its exclusivity. If Watch Trading Co. has learned anything from luxury brands, it’s that eventually their popularity has the potential to peak and fall. However this is absolutely not the case for Rolex, as the cost of owning one of its timepieces continues to rise, adding to the desirability. Watch Trading Co. understands that luxury watches hold their value incredibly well, especially watches from well-regarded brands.

Watch Trading Co. has a strong pulse on market trends and the watch landscape.

“We don’t just pull prices out of the air,” says Mike Alexander, CEO of Watch Trading Co. “They’re all based on the different trends around the world. What’s interesting in the watch industry is that everyone focuses on such a small market that they misinterpret and misunderstand the magnitude and size of the global market.”

There are many nuances that can determine a watch’s price, such as metal combination, bezel style, bracelet style, dial combination, or currency exchange rate. The market can change constantly based on these factors.

Overall, Watch Trading Co. has established itself as one of the market leaders in luxury watches and the increased demand speaks volumes on the success of the product line. For more information, visit Watch Trading Co.’s website or Instagram.


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10 Best Porters to Drink Right Now

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A bottle of Deschutes Black Butte Porter




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Best Time-Under-Tension Workout for Total-Body Strength

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Barbell Back Squat


The key to 360-degree muscle: 90-degree eccentric isometrics. It might seem like we’re throwing a lot of geometry at you, but the concept behind time under tension (TUT) is simple, says Joel Seedman, PhD, owner of Advanced Human Performance: “Perform the lowering phase of a movement in a slow, controlled fashion, usually 3 to 5 seconds; pause in the stretched position, typically around 90 degrees; then perform the lifting phase in a powerful yet controlled fashion.” Believe us, a time-under-tension workout can humble even seasoned lifters…Eccentric isometrics are like the pressure cooker of training.

“Rather than mindlessly performing slow-tempo reps, you’re using the increased time under tension as a means to fine-tune your body mechanics and alignment, which requires more mental engagement and focus,” Seedman adds.

If you want to forge functional muscle mass and strength while simultaneously bulletproofing the joints and connective tissue, give this 10-move, full-body eccentric isometrics workout a go.

Directions

Perform the following moves as 90-degree eccentric isometrics following the above protocol. Use heavy weight, but not at the detriment of proper form. Rest 60 to 90 seconds between sets and 2 minutes between circuits. Perform once every 2 to 4 days for optimal results.

Best Time-Under-Tension Workout for Total-Body Strength

Circuit 1

Marius Bugge

A. Barbell Back Squat

Set a squat rack up with heavy weight, then grasp bar and step under it. Squeeze shoulder blades together, then stand to unrack bar and step back with feet shoulder-width apart. Inhale, hinge at hips and slowly bend knees to 90 degrees. Pause, keeping natural arch in low back, then extend through hips to powerfully stand. 3 x 4-6 reps

Athletic man wearing gray T-shirt and maroon shorts renegade row
Marius Bugge

B. Renegade Row

Start in the top position of a pushup with hands shoulder-width apart on moderate-to-heavy dumbbells (shown). Explosively drive right elbow back to row dumbbell toward ribs while balancing on opposite hand and feet. Pause, then slowly lower weight, stopping a few inches above floor. Switch sides after all reps are done. 3 x 5 reps each side

Circuit 2

Athletic man wearing gray T-shirt and maroon shorts doing renegade row Dumbbell Bentover Row in gym
Marius Bugge

A. Dumbbell Bentover Row

Stand with feet hip-width apart, holding two moderate-to-heavy dumbbells in front of thighs, palms facing you. Push hips back and hinge torso forward so it’s nearly parallel to floor, soft bend in knees. Dumbbells should be near shins. Drive elbows back to row weights toward ribs. Pause, then slowly lower down for 3 to 5 seconds. 3 x 4-5 reps

Athletic man wearing gray T-shirt and maroon shorts doing Incline Dumbbell Chest Press with Legs Raised 
Marius Bugge

B. Incline Dumbbell Chest Press with Legs Raised 

Set an adjustable bench to a 30- to 45-degree angle and lie back with dumbbells in either hand. Engage core and lift legs off floor, flexing feet. Press weights overhead, palms in. Slowly lower to 90 degrees, staying tight and compact. Pause, then drive weights up directly over chest. 3 x 4-5 reps

Circuit 3

Athletic man wearing gray T-shirt and maroon shorts doing Dumbbell Bulgarian Squat
Marius Bugge

A. Dumbbell Bulgarian Squat

Stand lunge-length in front of a flat bench, holding heavy dumbbells in each hand by your sides, palms facing in. Rest the ball on top (shoe’s laces) of your right foot behind you on the bench. Slowly lower your body until your front thigh is parallel to the floor. Pause, then drive through your heel to stand. Switch sides after all reps are complete. 2 x 3-4 reps each side

Athletic man wearing gray T-shirt and maroon shorts doing Single-leg Romanian Deadlift
Marius Bugge

B. Single-leg Romanian Deadlift

Stand with feet hip-width apart holding dumbbells or kettlebells. Drive right leg up, foot flexed, knee aligned with hip, making a 90-degree angle. Hinge at hips as you slowly lever your torso toward floor, lowering weights and driving right leg back for counterbalance. Hold, then squeeze glutes to reverse. 2 x 3-4 reps each side

Circuit 4

Athletic man wearing gray T-shirt and maroon shorts doing pullup
Marius Bugge

A. Pullup

Hang from a pullup bar using an overhand grip with legs extended and feet flexed. Engage lats and draw shoulders down your back, then pull yourself up until chin is higher than hands. Pause at the top, then slowly lower. Pause at bottom, then reset before your next rep. 2-3 x 4-5 reps

Athletic man wearing gray T-shirt and maroon shorts doing Kneeling Overhead Barbell Press
Marius Bugge

B. Kneeling Overhead Barbell Press

Hold a bar with moderate-to-heavy load at shoulder level with forearms perpendicular to floor. Kneel at end of bench with feet flexed to grip edge for support. Inhale, engage your core and glutes, then press the bar overhead, pushing your head forward so it passes your face, exhaling at the top.
Slowly lower until elbows are at 90 degrees, then hold to maintain tension. Begin your next rep from here. 2-3 x 4-5 reps

Circuit 5

A. Dumbbell Pushup

Place hands on dumbbells (this provides greater range of motion) at shoulder width and feet wider than shoulder width with just toes touching the ground. Keep head neutral and hips high to increase tension on core, chest and tris and reduce stress on spine. Slowly lower to the floor. Stop
once elbows hit 90 degrees, pause, then push up to start. 1-2 x 6-8 reps

B. Biceps Curl

Stand with feet hip-width apart with moderate-to-heavy dumbbells in each hand hanging by sides. Engage biceps to curl the weights up, keeping upper arms still. Pause at the top, then lower slowly. Don’t let arms drop all the way down to keep greater time under tension on biceps. 1-2 x 6-8 reps


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The Best Jump Ropes for a Killer Cardio Workout

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The Best Jump Ropes for a Killer Cardio Workout




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